This Old Marketing Podcast

This Old Marketing is the longest running marketing news podcast in the world.

Joe Pulizzi and Robert Rose cover the week of marketing, media and digital/ai content news. Always around an hour and, if not educational, surely entertaining. If you aren't getting your marketing news from these two, are you really in marketing? Give it a listen. Can over three million downloads be wrong?

Recent Episodes

Oct. 31, 2025

AI, Layoffs, and the Next Trillion-Dollar IPO? (504)

It's another wild week in the world of marketing, media, and tech. First up: Amazon announced yet another round of layoffs , and Joe and Robert dive into the growing trend among the Magnificent 10 companies. Are these just no...

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Oct. 24, 2025

Atlas Shrugged: Is OpenAI Coming for Google? (503)

This week’s episode of This Old Marketing dives deep into the evolving world of AI, automation, and creator opportunities. 1. OpenAI’s ChatGPT Atlas: A Google Killer? OpenAI’s latest product, ChatGPT Atlas , has some wonderin...

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Oct. 17, 2025

Ohhhh Claude! (502)

In this episode, Joe and Robert break down the latest moves in the ongoing battle between lawmakers and social media giants. California is leading the charge with new AI and social media legislation — plus, Instagram is testi...

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Oct. 10, 2025

The Era of AI-Made Everything (501)

After celebrating 500 weeks of podcasting, Joe and Robert are back to regular programming. And this week… things get weird. OpenAI and Meta both dropped major updates to their AI apps—releases that could either spark the next...

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Oct. 3, 2025

500 Hours of Marketing, Rants, and Football [Special Episode]

It’s here...the 500th episode of This Old Marketing ! In this very special show, Joe Pulizzi and Robert Rose take a walk down memory lane, sharing stories, clips, and predictions from across the past twelve years of the podca...

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Sept. 26, 2025

The Rise of Creators, the Fall of Studios (499)

In the final show before the big 500 extravaganza, Joe and Robert discuss why individual creators are slowly taking over Hollywood — and whether there are opportunities for brands in this shift. The creator takeover: Ad Age: ...

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Sept. 19, 2025

TikTok You Don't Stop (498)

No, TikTok does not stop. Maybe the fourth time is the charm, as Robert and Joe run through the latest with the TikTok “staying or going” drama. Get all the latest on the changes, although it might be a big nothing burger. Li...

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Sept. 12, 2025

Is Reddit the Missing Piece in Your Content Marketing Strategy?

This week, Joe and Robert dig into the Reddit phenomenon. Leading in AI findability (AEO) and trusted by geeks everywhere, the platform is having its coming-out moment. Is it time to ride the marketing train to Reddit town? H...

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