Content Marketing Episodes

April 22, 2022

When Everything Is Sponsored Content (320)

While the Elon Musk/Twitter saga rages on, Robert and Joe cover major changes (or not) in the native advertising/sponsored content industry. In other news, Netflix's subscriber loss is a warning sign for streaming paid media. And...Rolling Stone goes...

Listen to the Episode
April 15, 2022

It's CNN Minus (319)

It's breaking news time as Joe and Robert discuss Elon Musk's intent to purchase Twitter. CNN+ looks more like CNN minus as the new project begins cutbacks after barely starting. Coinbase will partner with BAYC on a film project. Robert is not...

Listen to the Episode
March 18, 2022

Brands Still Shortsighted with #NFTs (315)

In this episode, the boys discuss the future of NFTs and content marketing, the mixture of HBO and Discovery, Web3 gimmicks and the normalization of podcasting. Rants and raves include more Nielsen drama and Yuga Labs buying CryptoPunks. Links this...

Listen to the Episode
March 11, 2022

Disney's New Streaming Mistake (314)

After the launch of the very successful Disney+, mouse executives have decided to screw the entire thing up by offering an ad-supported streaming option. Good job! One anonymous user just got an $8 million dollar loan backed by CryptoPunk NFTs. What...

Listen to the Episode
Feb. 4, 2022

Spotify's Rogan Pains (309)

The Spotify/Joe Rogan situation seems to be gaining momentum as for Apple pastures. , while product analytics company as the M&A market heats up. In rants and raves, Robert . Joe comments on the , and . Robert's book recommendation: . ---------...

Listen to the Episode
Jan. 7, 2022

2022 Content Predictions Episode (305)

Yes indeed! Joe and Robert retrieve their broken crystal balls for another amazing episode of failed predictions.

Listen to the Episode
Dec. 31, 2021

2021 Content Creation Year in Review (304)

Joe and Robert go through the top stories of 2021, from NFTs to media buys to (of course) Clubhouse.

Listen to the Episode
Dec. 3, 2021

Special Episode 300: From Apple to Disney and Why We Still Hate Faceb…

In this very special 300th Anniversary show, Robert and Joe answer 10 audience questions covering all the things, with a surprise introduction from Gary Busey.

Listen to the Episode
Nov. 23, 2021

Content Marketing Trends, Pet Peeves and the Best Business Books of A…

A very special Thanksgiving episode where Joe and Robert answer seven earth-shattering questions, including what content marketing trends are on the horizon, and content creation pet peeves.

Listen to the Episode
Nov. 12, 2021

The Token Subscription Model (297)

Could the next subscription model for marketers and media companies rely on the token? Uh, pretty much yes.

Listen to the Episode
Oct. 15, 2021

The Creator Economy Is Not Failing (293)

If you read the headlines, you might think that the creator economy is failing. That couldn't be further from the truth.

Listen to the Episode
Oct. 1, 2021

9 Content Marketing and Creator Economy Strategies (291 - Special Epi…

In this very special Content Marketing World episode, Joe and Robert break down their keynote presentations, talking about the opportunities in the creator economy, for content entrepreneurs and for content marketing professionals.

Listen to the Episode
Sept. 24, 2021

Grading McKinsey's New Content Marketing Effort (290)

This week, McKinsey launches a content marketing effort for kids? Wait, what? Plus, Joe and Robert break down SI's new gambling site. Good decision?

Listen to the Episode
Sept. 10, 2021

Content Creation Is Easier Today, Not More Difficult (288)

Joe and Robert combat multiple posts about the ineffectiveness of content creation today. It's not more difficult...it's just different.

Listen to the Episode
Aug. 6, 2021

The Race to First-Party Data (283)

Gap launches AthletaWell in a big content marketing move, while the boys rant all over the Olympics for what could have been.

Listen to the Episode
April 16, 2021

DraftKings Develops Content Marketing Playbook (267)

After a bit of practice, online casino DraftKings has created a content marketing juggernaut. That, plus NFTs, Clubhouse and more.

Listen to the Episode
Jan. 29, 2021

When SPACs Attack (256)

A crazy media news week starts with the "Spac"ification of media companies and ends with Twitter getting into the newsletter business. Oh, and don't forget GameStop.

Listen to the Episode
Oct. 1, 2020

246: The Future of Content Marketing, TikTok and Football

In this very special episode, Joe and Robert talk about Content Marketing World's 10 years, the changes in content marketing, and what should happen to the industry. They also throw in a couple news stories about TikTok, Google and talk Browns/Cowboys.

Listen to the Episode
May 1, 2020

235: Prepare for a Turnaround with these Marketing Tips

Content Marketing with PNR (Pulizzi and Rose)

Listen to the Episode
Nov. 18, 2019

221: Marketing Always Works (If You Leave Out Certain Data)

Content Marketing with PNR (Pulizzi and Rose)

Listen to the Episode
Oct. 21, 2019

219: Will New Regulations Help or Hurt Your Content Creation?

Content Marketing with PNR (Pulizzi and Rose)

Listen to the Episode
July 17, 2017

PNR 192: No, Not Everyone Should Do Content Marketing

Content Marketing with Pulizzi and Rose

Listen to the Episode