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Content Marketing with Pulizzi and Rose
In this episode of #ThisOldMarketing, Joe and Robert discuss Instagram's move to duplicate Facebook's algorithm, making it ever clearer that Instagram will be "pay to play" for most brands. Scott Brinker releases the 2016 Marketing Technology Landscape, and to our surprise, there are almost double the amount of companies from last year. Rants and raves include a look a Disney while this week's TOM example is WeWork Creator Magazine.
This week's stories:
The Death Of Instagram For Brands
http://techcrunch.com/2016/03/
http://techcrunch.com/2016/03/
The Marketing Tech Landscape
http://marketingland.com/
We’re At A Tipping Point Against Ad Supported Journalism
http://mediashift.org/2016/03/
SPONSOR - GoToWebinar and "5 Steps to Attract Your Target Audience to Your Next Webinar" - http://bit.ly/gotowebinar-attract-audience
RANTS AND RAVES
Robert
http://www.cmo.com.au/article/
http://marketingland.com/
We’re At A Tipping Point Against Ad Supported Journalism
http://mediashift.org/2016/03/
SPONSOR - GoToWebinar and "5 Steps to Attract Your Target Audience to Your Next Webinar" - http://bit.ly/gotowebinar-attract-audience
RANTS AND RAVES
Robert
http://www.cmo.com.au/article/
