August 29, 2016
PNR 146: Google Lays Down Pop Over Punishment
Content Marketing with Pulizzi and Rose
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Content Marketing with Pulizzi and Rose
In this episode of #ThisOldMarketing, Google announces major changes to search engine rankings based on your pop over status. Is there really a future in advertising (trick question) and will YouTube's new backstage give them a hall pass with the big boys? Rants and raves include a focus on numbers and marketing automation must die. This week's TOM example: Bloomingdale's.
This week's article links:
Google to Punish Sites That Use Intrusive Pop Over Ads
http://arstechnica.com/
Ads Are Bad and Also Terrible
https://techcrunch.com/2016/
http://arstechnica.com/
Ads Are Bad and Also Terrible
https://techcrunch.com/2016/
YouTube Plans to bring Photos Polls and Text to The Video Service
http://venturebeat.com/2016/
SPONSOR
Get the 2016 Webinar Benchmarks Report from ON24 - http://cmi.media/pnr146
RANTS/RAVES
https://medium.com/@mitchjoel/
http://www.mckinsey.com/
TOM:
http://www.foliomag.com/2008/
http://venturebeat.com/2016/
SPONSOR
Get the 2016 Webinar Benchmarks Report from ON24 - http://cmi.media/pnr146
RANTS/RAVES
https://medium.com/@mitchjoel/
http://www.mckinsey.com/
TOM:
http://www.foliomag.com/2008/
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