November 25, 2013
PNR 2: Native Advertising Spending | Content Marketing as Journalism | WLS Radio
Content Marketing with Pulizzi and Rose
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Content Marketing with Pulizzi and Rose
Joe and Robert review the latest native advertising spending research, talk about the many names for content marketing, why traditional media is in trouble, and a bit about Dreamforce 2014. TOM example of the week: WLS Radio from Sears.
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