PNR 202: Mayo Clinic Invests in Voice Search with Amazon
Content Marketing with Pulizzi and Rose
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Content Marketing with Pulizzi and Rose
In this episode of This Old Marketing, Google buys HTC, talent is drying up in advertising, and the Mayo Clinic figures out how to dominate Alexa's voice search results. Rants and raves include predictive analytics and this week's This Old Marketing example is full of Fluff.
This week's story links:
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https://www.theverge.com/2017/
ANA Warns of Talent Crisis As Industry Struggles to Appeal To College Graduates
http://www.adweek.com/
DEEP COVERAGE
Mayo Clinic Offers First Aid Assistance On Amazon Alexa
H/T W. Jeffrey Rice @WJeffreyR
http://www.
EPISODE SPONSOR: SNAPAPP
RANTS AND RAVES
http://www.business2community.
https://www.wsj.com/articles/
TOM - FLUFF
https://www.skyword.com/
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