December 17, 2013
PNR 5: Brands Competing with Publishers | Content Advertising Agencies | Red Bull Media House
Content Marketing with Pulizzi and Rose
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Content Marketing with Pulizzi and Rose
Joe and Robert discuss new research on digital content promotion, comments from Newscorp about their biggest competition - their advertisers, and the evolution of the content advertising agency. TOM example of the week: Red Bull Media House.
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